TOP > Sustainability > Social Report > Together with local communities

Together with local communities

Social background

The importance of participating in and contributing to the local community is one of the seven core themes of IS026000. The 4th edition of GRI Sustainability Reporting Guidelines (G4 Guidelines) touches on local community development programs based on the needs of local community.
Amongst these, there is a requirement to grasp both the impact on local community as well as the needs of the community, and establish the strong engagement with local residents.

The way of thinking by JTEKT

“Social contribution activities” as one of the Corporate Activities Standard

One of JTEKT's Corporate Activities Standards is “As a good corporate citizen, aggressively pursue activities that contribute to society.” The Social Contribution Working Group under the Council for Enhancement of Corporate Value leads to expand social contribution activities companywide in the five major areas of “local communities,” “nurturing of young community members,” “environment conservation,” “support for disaster-stricken areas” and “employee support of activities.”

What we want to achieve

By forging good relationships with local communities through social contribution activities, JTEKT aims to be the company trusted and appreciated by communities and achieve mutual development.

JTEKT’s definition of a good corporate citizen

Aim for the five priority fields

Local communities JTEKT grasps the needs and evaluation of local communities and engages in ongoing contribution activities befitting to JTEKT.
Fostering young community members
Target: High school students and younger
JTEKT leverages its experience and knowledge related to culture, sports and company business to continuously provide opportunities for the healthy development with young generation, who will be leaders of the future.
Environmental conservation
* Environment Dept.
Each and every employee must understand the aim of JTEKT’s social contribution activities and as many employees as possible must participate in one activity per year.
Support for disaster-stricken areas Increasing the participatory consciousness of employees not to forget the natural disaster of the Great East Japan Earthquake
Employee support of activities JTEKT continuously participates in activities to create environments where all living creatures can continue to coexist.

Main activities FY2017

[ Local communities ]

Holding community discussions at the all plants

We periodically invite local government officials and community members to participate in community discussions at each plant and business office. At these sessions, we report achievements of the environmental conservation activities and exchange opinions, and conduct plant tours, etc., to build a good relationship with the local community. During FY2017, sessions were held at all13 domestic plants.

Community discussions

Deepening friendships through plant festivals

Each of JTEKT's plants and business offices hold festivals every year, featuring stage shows, games, employee-run stalls and more. The aim is to promote friendship between employees, families and the local community.
Festivals were held at 11 plants and at the Higashikariya Office in FY2017, and approximately 8,000 people visited the events.

The approximate 1,170 visitors enjoyed the festival held at Okazaki Plant.

[ Regional beautification activities ]

JTEKT employees aggressively participated in the beautification activities to foster harmony with local communities. In FY2017 as well, this activity was carried out at all domestic sites, including plants, headquarters and branch offices.
Beautification activities are also carried out by domestic and overseas group companies.
In addition to clean-up activities in the area around business sites by the workers independently, the companies also take the proactive initiatives to participate in locally-run campaigns, etc.

Feedback from participants
  • Local residents would speak to me and it was good to have communication with local community members. (Utsunomiya Kiki Co., Ltd.)
  • I want to keep doing such activities in the future as it raised my awareness of the environment and contributes to the community. (Tokyo Plant)
  • I had such a sense of achievement when I made the “before vs. after” comparison. I would like to continue local beautification activities such as picking up garbage. (JCC, China)

[ Traffic safety initiatives ]

JTEKT actively promotes a number of road safety activities, including “risho” (*), which is carried out at each of our domestic bases. *Risho: A practice unique to Japan where, on the morning of a specific day every month, employees of automotive-related companies promote road safety awareness amongst drivers. The activity aims to reduce the number of road accidents.

Traffic safety

[ Various forms of communication with the community ]

In addition to community discussions and plant festivals, JTEKT is promoting communication with local communities in various ways.

Participation in local events

Pulling the danjiri cart / Group photo together with local council membersNara Plant – Otateyama Danjiri
17 JTEKT Nara Plant employees participated in pulling a danjiri cart at the 4th Otateyama Festival, together with members of local council for Toichi town, Kashihara City, the region surrounding Nara Plant. Over 25,000 people enjoyed the event.

Voice of Participating Employees

It was an extremely valuable experience to pull a danjiri in cooperation with neighboring local concils. Moving forward, JTEKT wishes to continue proactively participating in these activities.

Group photos of HOUKO membersHOUKO - Kite-flying competition
On January 14th 2018, HOUKO employees participated in the “Kouta Kite-flying Festival” held every year in their local Kouta town, forming a 36-member-strong “Team HOUKO.” (33 kite-flying and 3 meal distribution members).
The team was blessed with good weather on the day and was able to fly the HOUKO kite high in the sky.

Voice of Participating Employees

This was an enjoyable activity for the employees who cooperated with the Kite-flying Festival and their families who came to spectate.

President Gouda and Vice-President Sakuragi participating in the medical aid serviceJPC Medical service activities
JPC (Philippines) engages in various CSR activities with the aim of contributing to local communities, and one of these is a medical aid service called “Medical Mission” held annually.
This is held at the Malvar Cultural Center in the city of Malvar in Batangas province, where JPC is located. Medical Mission offers health checkups, medical advice, simple dental treatment, etc. by industrial doctors contracted by JPC. It is well-received by the local residents who participate in.

[ Welfare support ]

JTEKT supports the socially vulnerable people, such as those with disabilities and senior citizens, in many ways.

Kariya plant – Social welfare support

Kariya plant – Social welfare support
14 new employees from Kariya Plant participated in volunteer activities at the facilities employing disabled persons, nursing homes, etc. Many employees who participated in shared their impressions of “It was an invaluable experience,” “I understood the importance of contributing to society,” etc. , while members of the facilities commented that “It was fun to be able to work together with JTEKT” and “It was great being able to communicate with young people.”

Koyo Electronics Industries Co., Ltd. – Social welfare support

Koyo Electronics Industries Co., Ltd. – Social welfare support
Koyo Electronics Industries engages in voluntary collection of unused towels.
These towels are used to make hats for cancer patients facing side effects of anti-cancer treatment (sent to the Kodaira city council of social welfare). A collection box is set up at the entrance to corridors used by employees so that they could donate unused towels at any time. Since the first half of 2017, Koyo Electronics Industries has donated 162 unused towels and wishes to continue proactively engaging in this activity.

JATJ (China) – Social welfare support

JATJ (China) – Social welfare support
JATJ employees formed the volunteer group and participated in the local “Morning Baby Plan” (an organization supporting disabled children and orphans). The volunteers, together with their own children, participated in various support activities such as charity bazaars together with the disabled children and orphans.

[ Environment conservation ]

The social contribution activities in the environmental field is one important theme for JTEKT and, in collaboration with the Environment Dept., and we engages in activities for harmony with nature together with community members at each plant and business site. These activities are introduced in the Environment > TOPICS section.

[ Nurturing of young community members ]

Through activities such as monozukuri classes and sporting events, JTEKT contributes to fostering young community members.

Monozukuri class (hands-on)

Hanazono Plant hands-on casting classHanazono Plant hands-on casting class
Junior high school students who participated in the monozukuri class using molds in the casting plant shared feedback that it was “fun” that they could study the role of JTEKT’s parts in cars and see equipment that they normally couldn’t see.

Higashinihon Branch Office - Monozukuri classHigashinihon Branch Office - Monozukuri class
JTEKT’s Higashinihon Branch Office held the monozukuri class at JTEKT ROOM Ginza for 25 elementary school students and their parents. Furthermore, five Grade 2 children from neighboring elementary schools visited JTEKT ROOM Ginza as part of their “town exploration.” The children also viewed a “moving skeleton car”, had a hands-on experience of JGOGGLE and “Mobiverse” (future mobility) as well as challenged themselves to a quiz rally.

Sayama Plant – Monozukuri classSayama Plant – Monozukuri class
Ten companies in the neighboring region exhibited at the Monozukuri Festival in Sayama Senior High School of Economics.
Over 600 junior and senior high school students visited the festival and took part in JTEKT’s monozukuri class. Through this experiences to touch the products by their own hands, the students became to be interested in monozukuri.

Volleyball classes

As an activity contributing to local community, JTEKT STINGS volleyball classes were held in four locations. A total of 335 students from elementary to senior high schools participated in the event and had a fun-filled, active experience.

Volleyball classes

Support for junior high school student education in Thailand

As a New Year’s collection campaign, JTEKT makes a companywide effort to collect New Year’s cards which were not used due to writing errors, and various coupons (book store vouchers, QUO cards, etc.). The collected items are donated to EDF-JAPAN and used in the Darunee Scholarship Program which supports schooling in emerging nations.
In FY2017, a cash-equivalent value of 82,816 yen was donated by JTEKT, which will support scholarships for five Thai junior high school students for a whole year (15,000 per person).

Support for junior high school student education in Thailand

[ Disaster area support ]

Charity caravan supporting disaster-stricken areas

JTEKT runs charity caravans supporting disaster areas at all of its domestic bases as a companywide support activity by setting up donation boxes and utilizing vending machines.
FY2017 was the fifth year of this initiative and the total of 2,365,897 yen was raised in donations.
The money raised was donated to nine volleyball teams in five schools in Kesennuma/Minamisanriku as well as the Kesennuma Asobiba Community Organization as support for their activities.

Donation amount: Cumulative amount since 2013 14,006,222 yen


Volleyball class supporting recovery in disaster-stricken areas

JTEKT’s men’s volleyball team, the JTEKT STINGS (V Premium League affiliated) held a volleyball class in Kesennnuma city, Miyagi prefecture which was participated in by 113 boys and girls from high schools in Kesennuma/Minamisanriku.
JTEKT STINGS has been continuing this volleyball class since the very first in 2011 immediately after the Great East Japan Earthquake in the hope of restoring positive energy in the area. At first the high school students that attended were hesitant and quite, however gradually became enthused with the kind, and passionate guidance from the STINGS coach and team members, making the class full of vitality.
Moreover, witnessing the strength of the students to overcome the disaster they endured, and feeling their extremely high motivation toward the volleyball classes, many STINGS members commented that they were inspired by the students instead.

Volleyball class supporting recovery in disaster-stricken areas