No.1014 2016自動車用軸受関連技術特集号 長期的展望に立ったコア技術戦略 |
| カテゴリー | 寄稿 |
|---|---|
| 筆者 | 名古屋工業大学 産学官連携センター 特任教授 加藤雄一郎 |
| 要旨 | In recent years, many manufacturers are faced with the commoditization problem. The key to overcome this is to create new value dimensions. However, it is diffi cult to practice value dimension creation, there is a tendency to remain in the idea of improving "QCD" in existing paradigm. So, this paper introduces the idea method using the tool. The important things are to understand the ability of the element technology value-neutrally, and set an attractive social value which the company pursues through their business. Thus, the company is able to practice the core technology strategy from a long-term perspective. |
| キーワード | MOT (Management of Technology), Core technology strategy, Value dimension creation, VBridge, Category branding |
| 関連タグ |
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